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DIRECT MAIL

Pinpoint-Direct, Your Web To Print Leader, A Pageflex solution

Pinpoint-Direct allows you to effectively manage and create customized marketing and print collateral. Whether you need direct mail or corporate literature, social marketing, business cards, letterhead, you can create and manage your print procurement with Pinpoint-Direct’s user friendly web to print platform.


Executing high impact multi-channel marketing campaigns just became easy. Our Distributed Marketing Platform makes it easy for users to login to order, customize, and personalize marketing materials for delivery across print and digital channels. Design and print literature, upload mailing lists and mail out all in a matter of minutes from the comfort of your desk.

 

Pinpoint-Direct works to develop custom code for online marketing and print fulfillment solutions allowing multi channeled corporations to develop and manage marketing materials that are posted and ordered online. Pinpoint-Direct allows you to order, customize and proof collateral online reducing human resource hours with online efficiency. Customize brand aspects such as:

  • Document Resource Management
  • Custom Web to Print Solutions
  • Print ads
  • Flyers
  • Direct mail
  • Inventory Management
  • .NET Processing
  • CRM Solutions
  • Sales Force API
  • Custom Landing pages
  • Digital Store Fronts
  • Custom Reporting Analytics
  • Email
  • Social
  • Video
  • ...you name it—all customized, co-branded, localized, and delivered.


In addition to helping you bring variable multi-channel marketing campaigns to life, our platform can often replace your single channel applications to help you save costs. Automated Printing and Distribution. Once approved, our digital print technology customizes your material and then prints, mails or ships in bulk at the lowest possible cost.



These solutions provide benefits to companies that use them that are significant and impactful. Some of the benefits include:

  • Control your brand consistency
  • Personalize your messaging down to the individual recipient level
  • Create an efficient process for creating and ordering print pieces
  • Reduce storage and collateral management costs
  • Track campaign ROI


Is a Distributed Marketing Platform Right for You?

If your enterprise has at least 50 distributed end users—such as sales reps, field marketers, affiliates, partners, or franchisees—it is essential that you choose a platform that centralizes all of your marketing collateral and empowers them to execute multi-channel campaigns. A centralized platform improves efficiency, ensures brand compliance, and improves data collection—data that can be used to optimize your distribution channels and future marketing initiatives.


Perhaps you’ve outgrown a platform that no longer supports your marketing strategy, or you’ve added more end users and you need a net new platform. Pageflex’s Distributed Marketing Platform covers all of your bases to help you power better marketing now and in the future.


Stay Organized With Digital Asset Management

Let us help you streamline your digital asset management. Pinpoint-Direct will enable you to more easily manage all versions of your marketing materials, file sizes, and file types. With Pageflex’s Distributed Marketing Platform, not only can you organize your assets, you can easily:

  • Track versions
  • Make global template changes
  • Distribute assets to your field teams in a searchable library
  • Alleviate your corporate marketing team’s headaches while empowering your remote teams and channel partners with access to the most up-to-date marketing assets.


Simplify Your Multi-Channel Marketing Campaigns

Personalize Your Communications for Greater Impact

Personalized communication is the key to an exceptional customer experience. In fact, 86% of consumers say personalization plays a role in their purchasing decisions. Pageflex’s Distributed Marketing Platform helps you add a personal touch to your campaigns by leveraging customer data to deliver real-time, interactive, on-demand marketing materials tailored to each customer and sales channel.

It’s now easier than ever to:

  • Design your marketing templates
  • Personalize any aspect of a communication including, text, images, fonts, language, currency, page size, and delivery channel
  • Compose dynamic marketing materials with speed and scale
  • Generate triggered response via email or print in real time
  • And more!


Your marketers will be empowered and your customers and prospects engaged with the power of Pageflex personalization.


Make Brand Compliance and Approvals a Breeze

You’ve invested in building a stellar brand. Give your corporate marketing team what they need to uphold it—and your field team what they need to grow it—with a platform that makes brand compliance a breeze.


Pageflex’s Distributed Marketing Platform has a marketing resource management solution built in to provide you with powerful role-based access to marketing assets and workflows. Help your corporate marketing team enforce both brand and regulatory compliance and enable easier budgeting and tracking by:

  • Controlling access to, and customization of, marketing assets
  • Simplifying remote teams’ marketing processes
  • Collaborating seamlessly with agencies and remote sales and marketing teams
  • Tracking marketing assets’ use and effectiveness
  • Archiving marketing content for compliance audits
  • Easily searching marketing content for global or regional updates

 

Personalized and targeted messaging can break through that barrier, grab your prospects’ attention, and compel them to act. Pinpoint Direct’s direct mail services enable you to communicate with them on an individualized, customized, personalized one-to-one basis.

In fact, highly-relevant personalized mail campaigns generate significantly higher response rates than standard mail pieces. Nevertheless, according to a recent study on direct mail, only 31% of direct mail contains personalized content that consumers find useful.

Pinpoint Direct offers high quality printing and the best postage rates possible - giving you a one-stop solution for your direct mail promotions.

  • Our design staff can help you build a direct mail campaign personalized for your customers and your offer.
  • Our marketing professionals can help you obtain an accurate mailing list targeting the right individuals. Target by age, gender, income, geographic radius, home value, and more.
  • Cross-sell to current customers by analyzing the existing relationships, balances, and demographics.
  • Lowest postal rates available for your mailing.


Pinpoint Direct operates our own in-house printing and mailing equipment. Our mailing professionals understand what it takes to maximize your return with direct mail campaigns. 


Capabilities Include:

  • High Quality Digital and Offset Printing
  • Direct Mail Design & Marketing Services
  • Intelligent Inserting and Mail Fulfillment Services
  • Complimentary First Class and Standard Rate Permits
  • Laser and Inkjet Personalization and Addressing
  • Full four color web capabilities
  • Database & Mailing List Services
  • List Services
    • CASS Certification
    • Postal Presort
    • National Change of Address
    • Merging and De-duping


Send Targeted Mail

Targeted direct mail produces a bigger impact with the recipient which in-turn leads to increased response rates. Let us help you segment your lists and create more targeted messages that will build a deeper relationship with your audience.


PROGRAM PLANNING

Identify your target market and set realistic goals. With Pinpoint Direct you'll get best practices for design, targeting, timing and deliverability.


Personalization 

Personalize every detail of your mail piece for every recipient to create an experience they won't forget.


List Segmentation

Easily segment on any criteria creating more effective and targeted messages that boost your campaign response.


Benefits of using Pinpoint Direct

  • Ease Of Use. Pinpoint-Direct clients manage their multi channeled marketing and print procurement in minutes and launch with a click of a button.
  • ROI. Pinpoint-Direct increases order efficiency and profits to your bottom line.
  • User Friendly. Users can choose offers, select marketing materials, edit copy and launch a campaign all from their personal computer using a secured login.

Testimonial

"Pinpoint-Direct allows us to offer our entire dealer network customizable marketing materials that help them reach consumers while allowing our marketing department to control the Mercury Marine brand. Mercury Marine is now able to convey a stronger, more effective and targeted marketing solution that drives both sales and brand."

Find out more

SERVICES

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